Our new completed project for the Sportalm concept store in Kitzbühel is now live on our website!
The idea behind this retail fit out, was a typical Kitzbühel vibe. The fashion brand itself sells traditional clothing, sport/ski outfits and high fashion items. The company values the ‘Made in Austria’ approach, so we took inspiration from the fashion and used that to create a great concept store for Rathausgalleries in Innsbruck. We used traditional aspects such as shingle wall features and mixed it with customised artwork and a fashion gallery to showcase individual outfits. We made use of the double height space at the front of the store, suspending modern pendant lights from the ceiling.
As this is a luxury brand, we decided to create a bar/ lounge area for shoppers to relax with their morning coffee or evening champagne, to elevate their experience at Sportalm. Ofcourse stylish seating and accessories were used to dress this space, continuing that sense of grandeur in both brand and store concept.
Click here to check out the visuals from this project on our website!